K-Stix came from my experience being an Elementary Art Teacher in Hong Kong. I would give my students free art time in class at least once a month where they got to choose which art they would like to make, using the kinds of material they liked to use—either paint on one table, or clay, or pencils, or mosaics, or popsicle sticks, etc. One day, while working with the kids at the popsicle sticks table, I was showing them how to build a spaceship. Then, it occurred to me it would be cool if there was an instructional booklet to follow along on how to build one. So, I made one myself. Now, K-Stix was made to come up with instructional booklets on how to build different things out of popsicle sticks.
I am targeting customers of elementary to high school age, as well as parents and grandparents of elementary ages.
I think using popsicle sticks and craft sticks to build things with their hands is a very good way for kids to develop their hand eye coordination and problem solving thinking. We use wood craft sticks of various sizes easily found in stores like Walmart, making the creativity as accessible as possible and gives kids the chance to step away from their electronic devices even longer.